Writing a title that invites participation
People look at their phones more than 150 times a day, making push notifications significantly more effective in getting a message read than other types of communication such as emails. Motivate your workforce to follow through on poll notifications with these strategies:
1. Include a Call To Action
Let employees know right away in the title that a response is encouraged and needed. This encourages a sense of urgency and reduces the chance the reader will brush the message off as something to look at later.
2. Give just enough information to entice
If the title includes all the information the reader needs, there's no reason to open it. Give just enough information in the title to get people interested - shoot for 10 words and perhaps an emoji.
3. Mention the topic
Let your workforce know what you are asking about so they can anticipate the question before they tap the notification. When employees know what the answers they provide are going to be used for, they report being more likely to participate.
This title reads more like an announcement than a request for input.
This title invites participation, which is great! However, it's not clear if the "you tell us" part is asking for feedback about changes, or asking employees to suggest changes.
This title not only invites participation (and uses an emoji to show that it's a poll), it also explains what the poll wants from employees – their suggested changes.